£400,000 of work from £3,800
The challenge
Artifex Build is a Northampton building company that takes on commercial and domestic projects, with full turnkey builds their favourite kind of job. For years most of their work came through word of mouth, but as the industry got quieter, opportunities became few and far between.
Director Ed Gee started finding leads himself, searching the planning portal, handwriting envelopes and posting letters. They also tried Google Ads, without much success.
How Buildscout changed the game
Ed had already won a job through a similar service, so he knew letters to homeowners worked. He moved to Buildscout because he preferred the platform and the service. Onboarding was simple, and opportunities started landing in his inbox quickly.
Ed keeps Buildscout open in a browser tab and picks out the leads that suit him whenever he is in the office. When the team were too busy, Buildscout sent letters on their behalf.
From just over 900 letters, Artifex Build received around 50 enquiries and won 3 projects worth £400,000. Two of those were in Milton Keynes, one worth £210,000, in an area where they have no network and do no marketing.
Marketing made easier
Ed has spent £3,800 on Buildscout and won £400,000 of projects. With marketing taken care of, the team can focus on the jobs in hand.
“You can direct market your business to people that are applying for planning permission. It’s absolute gold.” Ed Gee, Director, Artifex Build
As an FMB member, Ed would 100% recommend Buildscout to other members.
